As Business as Mission increases in popularity, it is gaining the attention from traditional missionaries who perceive its potential for enhancing their ministries, solving challenges, and addressing needs. As you consider the role Business as Mission will play in your organization, it is important to know what environmental factors as well as what internal perceptions have lead to BAM’s consideration.
My research shows that interest in Business as Mission is typically in response to three (3) drivers:
- Response to global trends
- Challenges facing the organization
- Perceived benefits of Business as Mission
In this article, I will discuss the first driver, identifying key factors facing missions organizations and making recommendations on how much weight these issues should be given when considering BAM. In ...